There’s nothing new about mobility in personal or business life. Travel to manage far-flung operations or make deals in-person is mobility. Commuting is mobility. Drone delivery will be mobility. Whether by train, plane, automobile, donkey, mule or horse, mobility has been central to business for a very long time. What’s changed is what we can do while mobile, what’s mobile, and how many people and things are mobile at any given time.
The numbers pertinent to mobility are getting staggering. 213 million geo-locations will be indexed by 2020. 4.8 billion mobile phones will be in use by the end of this year. Over 20 billion trackable devices will comprise the Internet of Things in less than four years, over 4X today’s number. And all these numbers will only grow from there.
The resulting atomization of our world, including intentionally-scattered and individually enabled employees, kinetic partners, and customers in motion all over the planet, are driving managers and leaders in the enterprise to care about proximity awareness. Mobile enterprise management can boost productivity, enhance security, improve customer relationships and protect your most valuable assets.
Pile on the swarm of connected, smart devices and costly equipment used far afield but living large on your balance sheet, and the stakes of knowing whether any two or more people or things are diverging, converging or converged, only climb. In such universally dynamic conditions, merely knowing where people and assets are located isn’t sufficient. At any given time, the locations of people and assets are a mundane matter. But spontaneous or sudden developments make proximity or convergence awareness matter. Consider:
- Site orientation and contextual awareness for employees and partners navigating large campuses away from home.
- Guidance messaging to subsets of an audience who happen to be at or near a developing emergency.
- Rushing critical expertise or equipment to the right place at the right time, when near is much better than far.
- Using proximity sensors in mobile as a check for validating remote transactions or rights of access.
- Serving up an appreciated service or offer to make customers more comfortable and satisfied in specific circumstances.
All of these examples are enabled by a sensing system that tracks whom is close to whom or what, collects that data to determine when proximity conditions exist, and act via business logic that triggers appropriate response. All the while building an historical record for accountability, traceability and later analysis to understand the patterns and behaviors of populations of people and things in constant migration. Powerful devices, continual connectivity, cheap and easy global transit and the continual pushing of the enterprise frontier to the field allows businesses to both leverage and accelerate trends in mobility that will not abate. In coming posts, we’re going to show you how to get — and stay — ahead of mushrooming atomization of your business assets through automated proximity-sensing services including mobile enterprise management.
Sixgill’s Sense open proximity IoT solution and service enables you to proximity-enable any mobile app to act on the convergence of people, places and things. Doing so, any enterprise can foster more mobility for its benefits to productivity, security, safety, responsiveness and customer intimacy, while maintaining sufficient control to mitigate its risks.